The age of Artificial Intelligence has already arrived, and its wide usage in dynamic industries is raising concerns of losing jobs for many employees. The concern is even greater in the case of freelancers, as they depend on the contractual offers and deals that are short-term. If AI takes over every field, it will leave very little space for freelancers to find adequate assignments. According to a recent report, more than 30% companies in the USA will completely automate their business operations with the help of AIs by the year 2030. Therefore, there is no option but to adopt and adapt with AI to get through this tech era.
The level of AI adoption can vary from one industry to another, as well as for occupations. Either way, it is important for freelancers to learn new skills and improve their AI literacy to find more suitable jobs that cannot be taken over by AI usage. There is a massive shift in the modern landscape due to the influence of AI. Freelancers who are looking to future-proof themselves and become more desirable for their clients must follow the simple ways provided below.
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Learn New AI Tools
A lot of people still shy away from using an AI-powered tool as they feel AI cannot help in their work. Instead of ignoring these AI tools that can take over your job, you should try to learn to use these new AIs, which can assist in the process. Freelancers need to understand how AI can help to aid their work since AI was created to assist in the first place, not to replace. AI can help to keep the business process more creative, productive, and efficient.
There are various AI tools for different purposes, and you can learn to use different tools based on your purpose, whether it is music creation or marketing. With a simple search on the internet, you can find a handful of AI tools for different purposes, such as graphic design, marketing, promotion, project management, and many others. You need to become a master at prompting when it comes to using AI tools. You can test out new AI agents or create your own for convenience.
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Amplify Your USP
Every freelancer has a unique selling point that helps them to stand out among the horde of other freelancers. While some of them can have unique skills, others might provide satisfying customer service. While some freelancers focus on creativity, others might focus on technicality and strategies. You need to find your secret sauce and double it down by improving it. Be confident and promote your services or products on social media and your official website with confidence.
You can also showcase your unique value through case studies, testimonials, and customer feedback. You can also leverage platforms like LinkedIn to showcase your work and specialty, which allows you to create a strong and positive impression in the competitive market.
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Focus on Your Humane Features
Freelancers need to master what AI cannot fathom, and that is EQ (emotional intelligence). A freelancer can focus on improving soft skills through face-to-face interactions, networking events, co-working spaces, and others. You need to add more humane values in your work and communication, which offers greater satisfaction for the customers. Utilize ‘Humanness’ as the forefront of your freelance brand. You should also focus on making yourself visible through social media by uploading clips and videos. This way, you can showcase authenticity in the age of AI.
It is the ideal time for freelancers to future-proof themselves with more AI knowledge and experience. It can help to form long-lasting partnerships with clients and modern online users.
