New York City, New York Apr 24, 2025 (Issuewire.com) - Gather Brooklyn creates sustainable jewelry and accessories inspired by the vibrant energy of Brooklyn, available at GatherBK.com and 15 boutiques across the US. Using recycled materials and vintage finds, each piece is thoughtfully made in Brooklyn to be unique, inclusive, and eco-conscious.
The bag charm trend is everywhere, from fashion runways to street style, and it’s all about personalization. With a few playful charms, even the simplest handbag can become a unique statement piece. Jules Timms, the designer behind Gather Brooklyn, is taking this trend to the next level with her new line of Bag Charm Sets—a fresh and thoughtful take on handbag jewelry that merges style with sustainability.
“My favorite way to style them is on the vintage leather handbags I’ve been collecting since the 8th grade,” says Timms. “There’s something so fun about walking into a business breakfast with a plush bunny on your bag. My 14-year-old self would be so proud that I’ve stayed true to my style into my 30's and all my friends have too.” The collection was photographed one crisp bright morning in Bushwick at Fermi Playground, using a Coach Station Bag 5130 her grandmother bought on consignment in 1997.
The inspiration for these charms sets came directly from Timms’ customers. Her stockists were the first to ask for the curated sets, and the initial Charm Bar events at Brave Daughters in Boston and Providence proved there was a demand. “Early on, people would tell me they had similar things scattered in drawers at home, but now they’re lining up to buy my charm sets. I think it’s because I focus on making jewelry for your bag—not just the junky keychains you find in a bin.”
Each Gather Brooklyn Bag Charm Set includes three unique charms and a versatile strap, with all the hardware needed to mix up your look—all for just $45. These aren’t just any charms; they’re curated treasures made from vintage jewelry, toys, oversized beads, plushies, and bows. Sourced from vintage stock warehouses, New York’s Garment District, and even eBay, each piece is thoughtfully crafted to feel both nostalgic and chic.
The Bag Charm Sets are available online at gatherbk.com and in-store at By Liv Williamsburg in Brooklyn. The Bag Charm Bar returns to Boston’s Seaport neighborhood at Brave Daughters on March 15th. These charming accessories are perfect for anyone looking to add a bit of whimsy and personal flair to their bags.
For more information, product images, or to request an interview, please contact:
Jules Timms
Founder & Designer, Gather Brooklyn
Email: jules@gatherbk.com
Website: https://gatherbk.com
Media Contact
Gather Brooklyn jules@gatherbk.com 734-620-3727 http://gatherbk.com



