Petaling Jaya, Selangor Feb 19, 2020 (Issuewire.com) - Virtual Private Network (VPN) experts at HideMyTraffic have extensively tested NordVPN and named it ‘Best VPN of 2020’. The selection was based on the service provider’s excellent price-performance point along with strong developments in the company’s portfolio.
Industry reports project that global VPN market value will reach US$2.45 billion by 2025 based on an estimated CAGR of 10.8%. Adoption is anticipated to rise across not just consumer segments, but also multiple industry verticals based on business needs.
Digital Freedom Under Pressure
Consumers today face increased cybersecurity threats, heightened pressure on data privacy, and even freedom erosion from their own governments. Countries around the world are passing legislature for greater control over digital channels.
Highest pressure has been attributed to China where censorship has been claimed to reach unprecedented levels. Other countries including the United States have apparently followed suit by increasing public surveillance.
On the business front, trends such as BYOD and remote work have seen increasing numbers of employees linking personal devices to corporate networks. These factors combine to give the VPN market a robust growth outlook.
Trust and Service Remain Key Factors at NordVPN
Despite facing strong headwinds this year, industry-leading VPN service provider NordVPN has remained steadfast. Undeterred by road bumps, the company has pressed ahead along two key directions - the diversification of its product line and building further trust with customers.
Within the past six months, NordVPN has completed a third-party audit of its privacy policy, introduced NordVPN Teams for the business sector, launched a new encryption tool, and more. This, along with the growth of its server network by almost 20%, propelled it to top place in HideMyTraffic’s Best VPN Deal list.
“Digital technology growth and adoption have reached unmatched levels. Traditionally, governments and companies have worked to protect consumers but a shifting trend in this aspect has never been more obvious. This makes the VPN market ripe not just for growth, but exploitation as well,” said Timothy Shim, founder of HideMyTraffic.
Caution Urged for Consumers New to VPNs
As demand for the industry grows, new players are constantly entering the market. Unfortunately, some simply seek to capitalize on consumers unfamiliar with VPN services. HIdeMyTraffic researchers urge consumers to exercise caution and learn more about VPNs before making a purchasing decision.
This caution particularly pertains to providers of free VPN services. Speaking to industry security experts, HideMyTraffic noted a consensus of observed skepticism towards free VPN services. Overall, it was noted that free VPN services frequently presented issues around privacy, security, and more.
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