California City, California Dec 22, 2022 (Issuewire.com) - Infiflex, launched in 2010 as a small services provider in India with modest
dreams have evolved into a global firm with 200-plus employees, more than
7,000 clients and a footprint spanning India, Singapore, and the United States.
Already a top-three Google Premier Partner, a Microsoft Tier-1 Gold Partner
and AWS Advanced Tier Partner, Infiflex has expanded its flagship platforms
overtime to create GIFFY, the rapid app development tool, and CHEKIN, the
secure authentication app.
It has started to create a stronghold in the US market. According to Infiflex US
marketing leader, Juan Botero, “Our vision is to build a United States headquarter.
It’s huge because we live in an era where companies are leaving the US, looking
for a reduction in human resource cost.” To lead this expansion, the company
partnered with tech veterans Greg Forrest, Ron Cole & Botero. Their combined
talents of Corporate Development, Sales Leadership, and knowledge of Digital
Transformation provides the foundation to build a strong national US presence.
Today, Infiflex’s current aims include establishing new investments, remaining
active in corporate development, and working alongside partners as frequently as
possible. “Whatever technology you need to support your company’s growth,
you can deploy with GIFFY,” said Botero, noting it can also be run in
Microsoft Azure and AWS environments. “There are no limitations. And that’s
great news for small businesses.”
With GIFFY and CHEKIN, Infiflex is seeking to simultaneously help
midmarket businesses scale and protect themselves as necessary. Using the
GIFFY framework, businesses can develop applications in a short duration with
minimal-to-no coding. CHEKIN, meanwhile, offers secure authentication to
reduce the login burden. The software lets customers sign in using their Google
accounts while including IP restriction, user bypassing, OU-based restrictions,
signature setup, and device registration features, among others.
“I was a software developer before starting Infiflex,” recalled founder and
president Jude Mohanty. “I noticed developers do the same work over and over
and not work to make complex tasks simple. That’s why I created Infiflex. We
make things simple. The name of our company comes from ‘Infinite
Flexibility,’ and that is what we accomplish for our customers.”
As smaller firms emerge from COVID-19, Infiflex believes it is uniquely
positioned to capitalize on its two-channel strategy:
• Direct Channel - Targeting firms with more than 10 employees that
use Google Workspace for their operations, across various sectors.
• Indirect Sales - Seeking independent sales professionals, the partner
channel and smaller developer companies with fewer than 10 staff that fall
short against no-code and low-code offerings.
“That’s happening a lot,” said Botero, regarding stifled developers. “Your
traditional developer shop is competing with no-code/low-code
solutions and small developer shops struggle because they have
overhead. They have to keep a rate that is not competitive in the market.
Using GIFFY, they can lower the rate and become more competitive.”
As businesses in the US and beyond continue to struggle with increased costs
and hard-to-find talent, the introduction of low code is allowing them to
automate their businesses. It is allowing them to simplify how they work and
make processes more sustainable. Infiflex through its multiple entry points with
customers allows us to meet the businesses where they are in the digital
transformation journey. Whether it starts at Microsoft 365 or Google
Workspace or building a website for lead capture to a fully customized
workflow management platform, Infiflex can provide a solution for any small
business to the enterprise customer. And as it pertains to the channel, opportunities
likewise abound. “These are the people who are leveraging their professional
network, and they’re offering solutions to the companies that trust in them,”
said Botero.
“We think that GIFFY and CHEKIN would be interesting offerings. CHEKIN,
especially, because of the emphasis that we now have on security, user identity,
access and validation management, which are a few of the most important things
to keep your network safe. They can each be an interesting addition to the
portfolio of an independent sales professional here in the United States.”
Moving forward, Infiflex plans to introduce a support specialist team for the
US, a pre-sales group for helping partners approach clients and dedicated
support tools. “They don’t have to be technology experts to sell or use our
products,” explained Botero. After all, Infiflex represents stream-lined options
for helping smaller companies run IT infrastructure as if they were larger
firms.
For more information on Infiflex, its GIFFY and CHEKIN products
and other resources, visit www.infiflex.com.
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