Bengaluru, Karnataka Jul 9, 2021 (Issuewire.com) - Design is a core aspect of every business. From the company logo to what goes on the package, every little detail adds to the company’s brand value. The more unique a company’s branding, the more recognizable it becomes. According to Adobe Blog, design-led companies that stimulate creativity obtain 1.5x greater market share. DesignTheme Innoventics (DTI) is a Bangalore-based creative agency that has been creating design solutions for over a decade and is now serving internationally.
Most well-known brands in FMCG such as Ashirvad, Haldiram’s, Nestle, etc. have continuously been shaping their design trends from 2005 till 2021. Almost every brand spends approximately 40% on developing creative assets.
In today’s world, to run a successful business, startups need to develop creative product design and other creative assets such as flyers, logos for the brand, etc. The creative output has a huge role in a startup’s rate of success. This trend has been witnessed over and over again with successful companies. Only those companies that come up with out-of-the-box design thinking survive and are profitable in the long run. This is where DTI pitches and helps startups reshape their product and packaging design and other creative assets. Creativity is one of the four pillars of success and DTI’s role is to strengthen this pillar.
An Army of Creatives
DesignTheme was founded by Rooparani in 2007. Initially, entering into the design industry brought some challenges along with it. DTI hired artists to be designers that made them stand out from the rest. Throughout the years the business grew exponentially and DTI expanded its creative team.
DTI’s motto is telling visually appealing stories through their designs. They gauge the target market and communicate their value through new concepts and ideas. Thus, their unique artistic style is what gives DTI a greater edge in the market. The designs created by the team are not only aesthetically appealing but also function to form a personal connection with the viewer. This helps in significantly increasing the brand’s value. Additionally, the use of mathematical concepts such as the ‘Golden Ratio’ in their designs has significantly boosted the company’s growth in the past decade.
DTI has completed over 10,000 projects with over 4,000 success stories and counting. Recently, DTI has gone international with a client base in countries like UAE, Canada, and the United States. DTI focuses on client collaboration. They work with the client and try to understand their vision. This vision is carried forward and skillfully integrated into the design. Some of the services offered by DTI are Product Package Design, Digital Art, Company Profiles and Brand Manuals, Pot Templates.
A Word from the Founder and Director
“The purpose of design is to not just make the product look good. Design without context will ultimately have no value. At DTI, we strive to tell a story. Every product and brand has a message that they intend to get across to their audience. We blend futuristic ideas, modern perspectives, and traditional aesthetics to create innovative and out-of-the-box design solutions. Art is a form of communication, and DTI helps brands master this with impactful designs.” - Rooparani, Creative Director
Customer Testimonials
Some of DTI’s customers include Haldiram’s, Savitri Group, SBI, and Asha Sweets Center. Here is a recent testimonial:
“We are a start-up and we're looking for someone who can design our logo. I approached DesignTheme and I was really impressed with the first call, and the process they follow in designing a logo. Artists are really creative and we trademarked our logo while everyone in our team was impressed with the output.” - Deepak Gowda
Aiming Towards an Expansive Reach
The design industry is growing at a rate of 25% annually. Most corporate companies are realizing the importance of creative designs and are adopting the same. Especially in Bangalore, which is a hub for startups and the IT industry, innovative brand design can help companies stand out from the crowd. DesignTheme Innoventics aims to tap into this tremendous growth potential of the industry and expand its reach across a variety of sectors in the domestic and international market.
Media Contact
DesignTheme Innoventics *****@designtheme.net 193, WOC Road, Nagapura, Bengaluru, 560086, Karnataka, India https://www.designatheme.net
