Saint Petersburg, Florida Aug 18, 2026 (Issuewire.com) - Data InfoMetrix has launched its free B2B Tech Audience Builder & Market Intelligence Studio, giving sales, marketing, and revenue operations teams a practical way to research technology environments and identify potential business audiences.
The new studio is designed around the growing need for more precise B2B audience research. Instead of relying only on traditional company characteristics such as industry, company size, or location, users can explore technology adoption as an additional signal when researching potential accounts.
The platform currently provides access to technology intelligence across more than 715 technology datasets. Users can explore technology categories, vendor ecosystems, and individual software platforms to identify companies associated with specific technologies.
Key capabilities include technology-installed-base audience discovery, software coexistence analysis, buying committee research, and custom technology research.
The software coexistence functionality allows users to explore companies that use multiple technologies at the same time. This can help teams research technology ecosystems, identify potential competitive accounts, discover partnership opportunities, and develop more focused account lists.
The platform also provides buying committee insights across three levels. Decision-makers may include senior technology and business leaders, while influencers and practitioners can represent the teams involved in evaluating, implementing, and managing technology.
For organizations researching technologies that are not currently available in the studio, Data InfoMetrix provides a custom research option for specific technology and audience requirements.
Users can also request a free 10-record sample based on selected audience criteria before proceeding with a broader data requirement.
The B2B Tech Audience Builder & Market Intelligence Studio is available online and can be explored without a login.
The launch reflects Data InfoMetrix's broader focus on helping B2B organizations use technology intelligence to improve account research, audience development, market analysis, and revenue planning.
The studio is available at https://datainfometrix.com/tools/tech-audience-builder/.
About Data InfoMetrix
Data InfoMetrix is a B2B data and market intelligence company focused on technology intelligence, technographic data, buyer intent signals, and business audience research. Its solutions support sales, marketing, demand generation, and revenue operations teams researching technology-driven B2B markets.
For more information, visit https://datainfometrix.com/.
Media Contact
Data InfoMetrix sales@datainfometrix.com 2124613271 7901 4th St N Ste 300, St Petersburg, Florida USA 33702 https://www.datainfometrix.com/
