Des Moines, Iowa Sep 4, 2025 (Issuewire.com) - Brandon Boyle Calls for Fair Process Amid Trademark Dispute with CivitAI Inc.
Small Iowa business owner says he faces heavy pressure; proposes orderly resolution to protect users and creators
Brandon Boyle, owner of CIVITAI LLC (Iowa), calls for de-escalation and good-faith dialogue after receiving a legal demand concerning alleged trademark issues. Boyle says his small, creator-run business has been placed under heavy pressure by recent demands with short deadlines and far-reaching requests, and he is asking for a fair process that avoids disruption to users and paying subscribers.
KEY POINTS (FROM BOYLE’S PERSPECTIVE)
• CIVITAI LLC (Iowa) is a small, family-run operation based in Bayard, Iowa, supporting an actively used app with advertising revenue, a visual-novel game with monthly receipts, and a growing community that includes paying subscribers.
• Boyle confirms receipt of an August 29, 2025, demand letter and believes the requested actions (including ceasing use and transferring digital assets on a short timetable) would cause disproportionate harm to his users and business.
• In June 2025, Boyle engaged in dialogue and proposed a business solution; given subsequent growth, he updated his offer to a structured $125,000 transaction with (i) assignment of the Iowa business registration; (ii) transfer of the primary domain (civitai.live) with registrar cooperation; (iii) de-branding and app takedown within five (5) business days after closing; and (iv) coordinated user communications to minimize confusion. Escrow was offered as an option.
• Boyle maintains he has acted within the law, is prepared to respond formally, and prefers a mutually agreed transition rather than unilateral, accelerated demands.
QUOTE
“I’m a small business owner from Bayard, Iowa, and I feel outgunned by a much larger, well-funded counterparty,” said Brandon Boyle. “I’ve acted in good faith, proposed a practical path forward, and I’m asking for the chance to resolve this fairly while protecting users and the community we’ve built.”
BACKGROUND & TIMELINE
• June 13, 2025: Correspondence regarding account reinstatement was sent.
• June 14, 2025: An asset sale proposal was made to resolve naming/brand overlap.
• August 29, 2025: A demand letter was received outlining alleged trademark concerns and requested actions with a response deadline.
• September 12, 2025: Boyle requested this date for confirmation to proceed on his updated offer.
PROPOSED TRANSACTION TERMS
• Consideration: $125,000 USD (wire or cryptocurrency at counterparty’s election).
• Deliverables at Closing: (i) assignment/transfer of the Iowa business registration for “CivitAI LLC (Iowa)” to a designated entity; (ii) transfer of the primary domain/URL (civitai.live) with registrar cooperation; (iii) de-branding and app takedown within five business days after closing; (iv) reasonable coordination to minimize user confusion during the transition.
• Optional Covenants: If requested, limited non-compete and non-disparagement specific to the “CivitAI” name in a narrow field of use and for a limited period; optional name change or dissolution filing post-assignment to align with the acquirer’s structure.
• Mechanics: Short-form Asset Purchase Agreement with standard assignment instruments for the Iowa Secretary of State and registrar processes; escrow available by mutual agreement.
NOTICE
This statement reflects Boyle’s opinions and understanding as of the date above.
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